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How to create a Unique Value Proposition for your business? How to create a Unique Value Proposition for your business? 10 December 2020 Why should your prospects buy from you? Why should they bother learning more
Launching a brand without a website: is it possible? Launching a brand without a website: is it possible? 26 November 2020 You are in the middle of finalizing your project and you are wondering
What is an authentic brand and how can you be one? What is an authentic brand and how can you be one? 12 November 2020 The values of authenticity, transparency and trust have become central to marketing strategies
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How to increase traffic to your online store? How to increase traffic to your online store? 28 January 2020 Having an Internet presence does not mean being visible! You have a brand
Finding a good brand name: 6-step method. Finding a good brand name: 6-step method. 2 December 2019 Finding a good brand name is a real challenge for craftsmen. Even if
Top fashion trade shows: discover the must-attend! Top fashion trade shows: discover the must-attend! 17 October 2019 They are an International showcase which help enhance the visibility of young creative
Create a coherent and effective visual identity in 4 steps: An interview with Marie from the Natch Studio. Create a coherent and effective visual identity in 4 steps: An interview with Marie from the Natch Studio. 9 October 2019 Your visual identity is the first thing your customers will associate with your
Business model canvas: a tool to optimize your business plan Business model canvas: a tool to optimize your business plan 22 July 2019 The business model canvas (BMC) is a simple yet effective tool! It's perfect
Launching a brand: 3 mistakes to avoid Launching a brand: 3 mistakes to avoid 15 July 2019 You have decided to launch a line of leather handbags... You have been